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Case Studies

See how the numbers work for a site like yours

See exactly how the economics work out for a site like yours — modelled scenarios built from our published assumptions, with every input shown so you can check the maths yourself.

The short version: These are modelled scenarios built from our published yield and cost assumptions, using the same methodology as our ROI & Economics calculator — every input is shown so you can re-run it with your own numbers.
Illustrative scenarios

Three worked examples, modelled the same way you'd model your own

Each scenario sets out its assumptions in full — crop mix, cycle count, and the inputs behind the modelled outcome — so you can see exactly how the numbers were reached, and re-run them yourself on the ROI & Economics page.

Three trays of fresh pea, sunflower and radish microgreens ready to harvest, representative of a single-container microgreens model scenario
Model scenario — indicative

A microgreens single-container year

A fully-worked scenario built entirely on our own ROI & Economics calculator's published default assumptions for one 40ft container run on microgreens for a full year. This is the maths behind the calculator's microgreens preset, laid out so you can check every figure and re-run it with your own numbers.

  • Crop: microgreens · 12-day cycle · 30 cycles/year · 90kg per cycle
  • Price: €28.00/kg · Container capex: €145,000
  • Energy: 42,000 kWh/yr at €0.28/kWh · Labour: 520 hrs/yr at €20/hr · Consumables: 8% of revenue
Payback period
3.1 years
ROI (annual)
32.7%
Annual yield
2,700 kg
Annual revenue
€75,600
Energy cost / yr
€11,760
Labour cost / yr
€10,400
Consumables / yr
€6,048
Total opex / yr
€28,208
Model scenario — indicative: annual profit €47,392 (revenue − opex), based on our published ROI calculator assumptions. Re-run it yourself with your own price, cycle count and costs.
A grower inspecting fresh green lettuce in a hydroponic greenhouse, representative of a wholesale supply scenario
Illustrative scenario — placeholder

A wholesale supply scenario

Two containers run back-to-back to supply a fixed weekly volume against a standing wholesale order, prioritising consistency of cycle and quality over variety.

  • Crop mix: single leafy-green variety for consistency
  • ~13–14 harvest cycles per year per container
  • Fixed-volume contract, staggered planting across two units
Modelled outcome: higher combined annual yield than a single-container scenario, with payback modelled to shorten as fixed volumes reduce revenue variance — figures depend entirely on the wholesale price you can secure, which the ROI calculator lets you test.
Gardener inspecting seedlings in a greenhouse nursery, representative of a restaurant-supply scenario
Illustrative scenario — placeholder

A restaurant-supply scenario

A single container growing a higher-value mix of herbs and speciality salad leaves for a small cluster of independent restaurants paying a premium for freshness and variety.

  • Crop mix: herbs and speciality leaves, higher price per kg
  • ~9–11 harvest cycles per year, shorter runs per variety
  • Delivery radius kept small to protect freshness premium
Modelled outcome: lower total yield than a leafy-greens-only run, offset by a higher price per kg — modelled payback sits closer to the shorter end of our calculator's range when the premium holds, and lengthens if it doesn't.
Why trust MetroFarms

Built on research, backed by a guarantee

Years of research

Years of research behind the system.

Strong partners

Strong manufacturing and horticulture partners, including G-Tools.

Experienced team

A team experienced in indoor growing, hardware and operations.

Fully automated

A fully automated café grow-cabinet.

Transparent pricing

Transparent pricing, available on finance.

Money-back guarantee

A money-back guarantee on your pilot.

The risk is ours, not yours. Try it in your own kitchen with a subsidised pilot, on finance, backed by a money-back guarantee.
Common questions

People also ask

How are these scenarios calculated?

Each scenario uses the same methodology as our ROI & Economics calculator: published yield, price, energy, labour and consumables assumptions run through to a payback period and annual ROI. Every input is stated on the card itself, so you can trace exactly how each figure was reached.

Can I run my own numbers?

Yes. The ROI & Economics calculator uses the same model behind these scenarios, with your own crop mix, price per kg, cycle count and costs in place of the published defaults.

What if my site doesn't match these scenarios?

Book a free consultation and we'll build a model specific to your site, crop mix and target market rather than relying on one of the three published scenarios.

See the numbers behind the scenarios

Run your own ROI, then book a demo

Test your own crop mix, price per kg and cycle count in the calculator, then talk to us about what a real deployment would look like on your site in the Netherlands.